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4/23/25
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DivcoWest has repositioned 300 Howard Street, a prominent 25-story office tower in San Francisco’s vibrant South Financial District. The project was undertaken in a joint venture with funds affiliated with Blackstone Real Estate, which has acquired a joint-control interest in the property.
Previously known as 199 Fremont, the 420k sf tower has been reimagined to embrace its location within ‘AI Alley,’ where a growing wave of tech and AI companies are redefining the area. The transformation of 300 Howard is in motion, reimagining the early-2000s tower into a high-performance hub built for today’s most ambitious teams.
DivcoWest and Blackstone are rolling out a repositioning strategy with hospitality-inspired upgrades designed to fuel connection, creativity, and next-gen workplace experiences. A full floor of dedicated tenant amenities will anchor the building, featuring a cutting-edge conference center, elevated lounge spaces, and top-tier fitness and wellness facilities—all tailored to meet the demands of San Francisco’s innovation economy.
The property sits directly alongside Salesforce Park—a five-acre urban oasis spanning four city blocks, complete with a half-mile walking loop and a lush ‘green roof’ atop the Salesforce Transit Center. Often dubbed San Francisco’s ‘Grand Central of the West,’ the Transit Center is a major regional transit hub, connecting employees to the city and beyond with seamless access to bus and light rail lines in every direction.
JLL will continue to oversee office leasing at the property, with Chris Roeder, Ted Davies and Carlye Parker onboard as the exclusive office leasing agents. Ownership is also partnering with Alex Sagues at CBRE, to reintroduce the iconic Town Hall space located steps from 300 Howard as a dynamic culinary destination. With top-tier local restaurant groups under consideration, the space is poised to become a neighborhood anchor and go-to gathering spot for the community.
Roeder noted that with flexible floorplates, Bay views, exceptional amenities, and prime South Financial District location, the building is ideal for companies looking to grow and attract top talent. As one of the few full building opportunities in the market, 300 Howard offers a unique chance to establish a global headquarters in the heart of San Francisco.
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