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February 23, 2019
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Oram Hotels to Build 163-Room Hospitality Project in Downtown San Diego


Oram Hotels obtained $36.55 mil in construction financing for the renovation and development of The Guild San Diego, a 163-room, upscale, boutique hotel in the heart of downtown San Diego. Loan proceeds will be used to continue the conversion of the historic 500 West Broadway building into a four-star premier boutique hotel with an expected completion in spring 2019.

The Guild San Diego will be part of Marriott’s recently acquired Tribute Portfolio brand. The seven-story hotel will feature 7k sf of indoor meeting space and 9k sf of outdoor banquet space; a garden and courtyard featuring art, floating walls, green areas and lounge seating; guest rooms with a blend of modern finishes and rustic touches, including reclaimed wood headboards and concrete ceilings; and several food and beverage options, including an edgy in-house restaurant and tapas kitchen, courtyard cocktail bar, lobby bar, basement speakeasy and specialty coffee bar with mercantile shop carrying local San Diego flagship brands.

The hotel’s location in downtown San Diego’s Columbia neighborhood is along the Broadway corridor near Little Italy and provides guests a gateway to the entire downtown area, including the historic Gaslamp Quarter, Embarcadero and Waterfront Park. Additionally, a 6.5-block, five-level outdoor shopping mall anchored by Macy’s is within a half mile of the hotel site.

HFF’s Aldon Cole and Scott Hall arranged the construction loan, which was funded through Regents Bank. Azul Hospitality Group will manage the hotel.

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