|
|
11/23/15
|
On November 19 more than 300 real estate professionals gathered at USC’s Town and Gown for the annual NAIOP SoCal UCLA vs USC Real Estate Challenge. During this iconic Southern California real estate event, five-member student teams from the Lusk Center for Real Estate at USC’s Marshall School of Business and Price School of Public Policy and UCLA’s Ziman Center for Real Estate at the Anderson School of Business competed head to head on their innovative development proposals for the highest and best use of a 950k sf former indoor shopping mall in Hawthorne.
The UCLA team presented their concept called Hawthorne Crossing, a true mixed-use development, with 390 multifamily apartments, 250k sf of ground floor retail with major anchor tenants, 100k sf of Class A medical office and more than 55k sf of community-oriented uses. As the UCLA team shared their vision they called Hawthorne Crossing “a catalytic development that will start the downtown Hawthorne renaissance.”
USC’s proposal, dubbed Avenir Park, was called a new urban park that provides a venue for celebration and events, while adding much needed housing, retail, and hospitality programming to Hawthorne. USC’s student team shared that “Avenir means ‘future’ and looks to bring a bright future to Hawthorne.”
The teams spent their day presenting their proposals to a panel of 12 industry-leading judges and then presented as well to the assembled audience at Town and Gown. Based on their presentations and proposals, the judges gave the Silver Shovel to USC!
The Real Estate Challenge included emcee James “Watty” Watson, CEO and president, CT Realty and game commentary from Chris Roberts, former voice of the Bruins, and Pete Aborgast, voice of the Trojans.
|
|
 Return to the Archive page
|
|
|
|
|
Printer-friendly Version
Email an Associate
